I wanted to share a quick note, because I’ve been quieter than usual.
That was intentional.
I’ve been building.
Over the last while, I’ve been paying close attention to how trust, visibility, and influence are changing … not in theory, but in real life, inside our industry and beyond it.
Something is clearly shifting.
Some of the old levers are losing power.
New ones are quietly taking their place.
AI didn’t just change content creation and deal flow.
It’s changing how people decide who to trust, who to listen to, and who to choose.
That’s what I’ve been building around.
Influence.vin exists to help people and businesses position themselves for a world where trust is inferred, not advertised
This Newsletter is sponsored by Influence.vin
The VIN Syndicate was built as a true peer community … not pay-to-play, not guru-led, not a hype fest.
This Newsletter is sponsored by Vin Syndicate
Dealer Insider is being stood up as a deliberately ad-free, sponsor-free automotive publication.
Perspective and prediction don’t survive when advertisers sit at the table.
(The only contributors will be operators … people actually in the trenches.)
Get Access DealerInsider.vin
If you’ve been reading me for a while, you’ll know I’ve never sold banner ads in this newsletter.
Those spots were always reserved for things I was building… or nothing at all.
I’ll be writing more again now.
About what I’m seeing, what’s ending, and what actually matters next.
If that’s useful to you, I’m glad you’re here.
If not, no harm done.
Talk soon,
Bob
About Bob Manor
Bob Manor is the founder of South Ontario Auto Remarketing , Can-Am Dealer Services , and co-founder of Auto Auction Review . He’s also the creator of Influence.vin , a branding and communication studio built for the car business. With over 30 years in the automotive world, Bob specializes in wholesale, dealer services, and identity-driven brand strategy. He’s a regular contributor to well-known automotive publications and uses his platforms to help industry pros re-align with who they are, not just what they do
Disclaimer:
These are my own observations and interpretations, based on lived experience inside this industry.
This is not financial, legal, or professional advice ... it is pattern recognition, shared for awareness and strategic consideration only
