The Canadian government’s decision to end federal EV rebates has raised questions about the future of electrification in the country. Since 2019, the federal Incentives for Zero-Emission...

For most of my life,  moments of inspiration…the slaps…would come and go. They’d hit me out of nowhere, crack something open inside me, and then, just as quickly,...

For most of my life, I’ve wrestled with existentialism and dread. When you’ve had your fair share of crummy things happen, your mind has a way of pulling you back to the past or...

What a U.S.-Greenland Alliance Could Mean for the Car Biz in Canada

 It's not as crazy as it sounds. Picture a game of Risk, but in real life, where strategic alliances are forged to dominate...

When You Feel Triggered

Have you ever found yourself unexpectedly furious over a passing comment? Or deeply hurt by a friend's actions, even when they might not have intended harm? I’ve felt...

The stories we consume…on screens, in books, and even passed down in family lore…aren’t just entertainment. They’re programming. From a young age, we internalize...

Let’s be honest. For years, many dealerships have relied heavily on conquesting strategies aimed at subprime buyers. It’s been the bread and butter for some, and when lenders were...

The Canadian used vehicle market is experiencing an unprecedented squeeze, with late-model, low-mileage cars becoming increasingly scarce. The roots of this shortage are deep, its present impact is...

What If Stellantis Slashed MSRP by 50%? 

Chrysler has a storied history of making bold, market-defining moves. From the revolutionary K-car in the 1980s to introducing the minivan, pioneering...

From Security to Self-Sufficiency

In 2018, I was at the top of my game…or so I thought. I ran a highly profitable export department within a dealer group, managing both ends of the operation...

For years, I struggled with my own self-limiting behaviors, often without fully realizing it. I’d hit periods of momentum where everything clicked…opportunities seemed endless, my...

Jaguar, an iconic brand with a legacy steeped in performance, luxury, and British sophistication, is at a crossroads. In recent years, the brand has fallen from its pedestal, with declining sales...